Attract, Engage and Enroll – Marketing a MOOC

Start Date

12-11-2015 10:45 AM

End Date

12-11-2015 11:30 AM

Description

With many institutions offering open online courses, certificates, and specializations, fulfillment of enrollment goals has become center of focus. A greater need exists for universities to promote, market, and communicate with prospective students in open course offerings using both traditional and innovative digital communication techniques

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Nov 12th, 10:45 AM Nov 12th, 11:30 AM

Attract, Engage and Enroll – Marketing a MOOC

With many institutions offering open online courses, certificates, and specializations, fulfillment of enrollment goals has become center of focus. A greater need exists for universities to promote, market, and communicate with prospective students in open course offerings using both traditional and innovative digital communication techniques